Home Why Tufenkian

The Innovators.
Tufenkian created the modern Tibetan carpet business in North America 25 years ago and continues to set the standards others aspire to.


No Compromise No Compromise. Total Integrity.
Tufenkian has relentlessly raised the bar on quality and responsibility as it advances towards its goal of creating products of total integrity, while others have retreated, focusing instead on cutting costs over time with a succession of small but significant compromises.


A Sustainable Mission A Sustainable Mission.
Our mission is to make beautiful things of lasting value, and to use the profits from selling them to improve the lives of our workers and the places where they work. Our social programs implemented in weaving areas set the industry targets for social responsibility. Our products represent ultimate sustainability because they last for lifetimes. Crafted from all natural, renewable materials, generations from now when their service is completed they will be entirely bio-degradable.


Value by Design Value By Design.
Made with the finest natural materials and handcraftsmanship, destined to last a lifetime and become more beautiful with age, our modern designs are necessarily timeless to match our quality, not trendy and fleeting. This assures that they will be appreciated and valued for generations.


Value of the Tufenkian Brand Value of the Brand.
30, 50, 70 years from now your Tufenkian carpet will not be identified as just another “Early 21st Century Handmade Carpet” in the auction houses of that day. It will be set apart and respected as a Tufenkian. Thus elevated from the thousands of other carpets of this generation which lack pedigree and the integrity of our brand, it will certainly be worth more.


Value Over Time Value Over Time.
Hand-craftsmanship is dying in the world, as is the signature that great handwork leaves on its products. Ours are the most hand made carpets in the world, and they show it. Over time it will become increasingly expensive to create products like ours and the value of those in circulation should continue to rise compared with products more mechanical and less inspired.


Pride of Ownership Pride of Ownership.
Tufenkian Artisan Carpets stand alongside those few things accumulated over a lifetime that you treasure for their longevity, production values, artistry and rarity. You paid more for them, but years later you appreciate that they were worth what you paid and more.


Many Price Points Same Quality and Value Many Price Points, Same Quality and Values.
Tufenkian carpets are offered at a wide range of price points to suit different budgets. Price depends on the fineness of their knotting and the preciousness of the materials we employ. But from the least to the most expensive they all embody the same virtues of excellence in materials, craftsmanship and social responsibility.


Responsible Luxury Responsible Luxury.
No doubt some “luxuries” are frivolous, wasteful and indulgent. But the best are actually sensible and responsible. While Tufenkian Artisan Carpets may cost more than competing products at the time of purchase, they are worth more over time. Over the years they look better, wear better, and give you greater enjoyment as they enhance your living environment. And all the while you are entitled to feel satisfied knowing that by purchasing them, you have joined in support of the values and projects at the heart of our business.


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